The Multinational Firm

ISBN: 9781405147002

出版社: Blackwell Pub

出版年: 2009-4

页数: 288

定价: $ 60.00

装帧: Pap

内容简介

This volume addresses commonly held beliefs and misconceptions about the nature and role of multi-national enterprises. It presents a range of perspectives by leading academics, focusing on core themes and illustrating these themes with current business practices.

Examines the evolution of multinational firms, their new forms and organization, and their global impact

Reviews multinational enterprises as they relate to globalization, cross-border management, international business, business and society, resources and capabilities management, strategic management, and corporate responsibility

Draws comparisons between analyses of the performance-based outcomes of an economics tradition, and the more process and relationship-oriented results of an organization behaviour approach