Business Dynamics

副标题: Systems Thinking and Modeling for a Complex World with CD-ROM

ISBN: 9780072389159

出版社: McGraw-Hill/Irwin

出版年: 2000-2-23

页数: 1008

定价: $ 283.91

装帧: Hardcover

内容简介

Today's leading authority on the subject of this text is the author, MIT Standish Professor of Management and Director of the System Dynamics Group, John D. Sterman. Sterman's objective is to explain, in a true textbook format, what system dynamics is, and how it can be successfully applied to solve business and organizational problems. System dynamics is both a currently utilized approach to organizational problem solving at the professional level, and a field of study in business, engineering, and social and physical sciences.

作者简介

约翰·D.斯特曼(John D.Sterman)麻省理工学院斯隆管理学院教授，现任麻省理工学院系统动态学学会主任。主要研究系统思考和动态建模的实用方法，应用领域包括组织学习和变革、运营管理、公司战略，以及从供应链到科学革命的一系列非线性动态系统。他还率先进行了管理飞行模拟器的开发工作。曾被授予Jay W.Forrester奖——国际系统动态学领域的最高奖项。

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