Essentials of Business Communication, Asian Edition (For Sale in Asia Only!)

ISBN: 9789814227902

出版社: Cengage Learning Asia

出版年: 2007-07-31

页数: 578

定价: 814.00元

装帧: Paperback

内容简介

This Asian adaptation of Guffey's leading textbook retains the winning text/workbook format of the original book. It reinforces basic communication and writing skills for effectively communicating one's messages in various business situations and for writing a variety of winning memos, letters, reports, and resumes. There is also comprehensive coverage of contemporary business communication issues, including oral communication, electronic forms of communication, diversity, and ethics. Specially written for this Asian edition are new activities and materials developed with the Asian student in mind.