Writing Winning Proposals

ISBN: 9780205461011

出版社: Addison-Wesley

出版年: 2005-8

页数: 304

定价: $ 92.43

装帧: Pap

内容简介

PR Cases: Writing Winning Proposals shows readers how to develop successful public relations plans and allows them to apply their skills in ten diverse, real-world cases. Information is presented from the perspective of those who review public relations plans, so it shows specifically what plan reviewers want to see in a plan and how they want the information presented.