The Underdog Advantage: Using the Power of Insurgent Strategy to Put Your Business on Top
ISBN: 9780071439190
作者: MOREY
出版社: McGraw-Hill
出版年: 2004-06-01
定价: 186.6
内容简介
The Underdog Advantage analyzes the success of this model and shows how even great companies often stray from the insurgent path--and end up paying the consequences. A battlefield manual for business