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Corporate and Industry Strategies for Europe (Advanced Series in Management)

ISBN: 9780444891822

出版社: Pergamon

出版年: 1995-01-01

定价: USD 93.95

装帧: Hardcover

内容简介


This book deals with strategic adaptations at corporate, industry and government

levels to the development of the Single European Market. The underlying theme is that internalization processes concerning industrial activities, especially those of the already large international corporations both influence and are influenced by the European Community development. The major issues treated against this background are industrial competitiveness, industrial restructuring, Research and Development activities, cooperation between firms and the role of the European based activities in a global context.