Butterfly Economics_图书大全
Butterfly Economics
副标题: a new general theory of social and economic behavior
ISBN: 9780465053568
出版社: Pantheon Books
出版年: c2000
页数: xv, 217 p. : ill. ; 21 cm.
定价: 138.00元
装帧: Pap
内容简介
In this cogently and elegantly argued analysis of why human beings persist in engaging in behavior that defies time-honored economic theory, Ormerod also explains why governments and industries throughout the world must completely reconfigure their traditional methods of economic forecasting if they are to succeed and prosper in an increasingly complicated global marketplace.
ch. 1. Living at the edge of chaos --
ch. 2. Dedicated followers of fashion --
ch. 3. To catch a thief --
ch. 4. Family values --
ch. 5. 'Use the maths, then burn it' --
ch. 6. Illusion of control --
ch. 7. Quantitative quagmire --
ch. 8. Ups and downs --
ch. 9. Through a glass darkly --
ch. 10. Wealth of nations --
ch. 11. To have and have not --
ch. 12. Great oaks from little acorns.
