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Financial Fine Print

副标题: Uncovering a Company's True Value

ISBN: 9780471433477

出版社: Wiley

出版年: 2003-07-25

页数: 192

定价: 244.00元

装帧: Hardcover

内容简介


Thirty-five million individual investors jumped into the stock market for the first time during the late 1990s without asking questions about the stocks they were buying. When the bubble burst and the large number of accounting scandals began to grow, most investors didn’t know where to turn or whom to trust. Now it has become more important than ever for investors to take matters into their own hands.

Financial Fine Print: Uncovering a Company’s True Value lets individual investors in on the secrets that seasoned professional investors use when they evaluate a potential investment. Buried deep in a company’s quarterly (10-Q) and annual (10-K) reports are the real clues to a company’s financial health: the footnotes. At many large companies, these footnotes can run for more than 30 pages and for some corporations have doubled in the past five years, making them simply too important for investors to ignore.

Financial Fine Print spells out exactly what investors need to look for within the footnotes of a company’s reports in order to make better, more informed decisions. By using numerous examples of actual footnotes that have appeared in SEC documents, the book teaches investors in easy-to-understand language ways to spot – and avoid – future Enrons and Worldcoms (and Tycos and Adelphias and HealthSouths). For any investor who has spent the past three years watching their investments shrink and has begun to think about getting back into the market, this book provides the critical tools that investors need to know to avoid getting burned once again.

作者简介


Michelle Leder has been writing about personal finance and investing for the past fifteen years, including ten years spent as a business reporter and later editor for daily newspapers in New York, Florida, and Connecticut. A freelance journalist for the past five years, her articles have appeared frequently in the New York Times, as well as dozens of other publications

目录


Section Section Description Page Number
Foreword p. xi
Acknowledgments p. xv
Introduction p. 1
Chapter 1 Don't Get Fooled Again p. 7
Chapter 2 Reading the Fine Print Like a Pro p. 19
Chapter 3 You Don't Need to Be a Pro p. 37
Chapter 4 Charge It! p. 49
Chapter 5 Optional Illusions p. 67
Chapter 6 All in the Family p. 85
Chapter 7 Pensions in Wonderland p. 103
Chapter 8 Debt by Many Other Names p. 125
Chapter 9 Five Common Ingredients p. 139
Chapter 10 Changing the World p. 153
A Few Final Words p. 163
Appendix A A Cheat Sheet for Reading Key SEC Filings p. 165
Appendix B A Brief Walk through Qwest's Fine Print p. 169
Notes p. 175
Index p. 183
关键词:Financial Fine Print