Britain's Winning Formula

副标题: Achieving World Leadership in Motorsports

ISBN: 9780312230647

出版社: Palgrave Macmillan

出版年: 2000-04-22

定价: USD 110.00

装帧: Hardcover

内容简介

The international financial value of motorsports, and in particular Grand Prix racing, has grown substantially in recent years. This book focuses upon the massive size, value, importance and impact of the industry. It investigates the dominance of UK-based research and development and design and focuses on key management themes of teamworking, leadership, strategy and innovation.