Brands_图书大全

Brands and Branding (The Economist Series)

ISBN：9781576601471

Pocket-sized text reviews the best practices in branding and recognizes the power of brands in l...

Brands and Branding The Economist Series

BEHIND POWERFUL BRANDS

ISBN：9780074636640

...

BEHIND POWERFUL BRANDS

THE BREAKAWAY BRAND: HOW GREAT BRANDS STAND OUT IN AN OVER-CROWDED MARKETPLACE

ISBN：9780072262377

Identifies the five characteristics shared by exceptional brands like Apple, Volkswagen, and JetBlu...

THE BREAKAWAY BRAND HOW GREAT BRANDS STAND OUT IN AN OVER CROWDED MARKETPLACE

BANDS BRANDS BILLIONS

ISBN：9780071427340

Lou Pearlman, the genius behind ＇NSYNC, The Backstreet Boys, and O-Town, has brought his personal s...

BANDS BRANDS BILLIONS

Bands Brands and Billions: My Top Ten Rules for Success in Any Business

ISBN：9780071385657

A Marketing Guru Rewrites the Rules for Achieving Fame and Fortune~A dynamic business biography pac...

Bands Brands and Billions My Top Ten Rules for Success in Any Business

Americas Greatest Brands

ISBN：9780970686039

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Americas Greatest Brands

Fashion Brands

ISBN：9780749442996

* Studies the influence of branding within the fashion industry ...

Fashion Brands

Brands

ISBN：9780415251839

Brands are everywhere: in the air, on the high-street, in the kitchen, on television an...

Brands

Understanding Brands

ISBN：9780749446659

Good brand management is the route to getting a brand to work harder, make its proper mark and achi...

Understanding Brands

The Culting of Brands

ISBN：9781591840961

Book Description A fresh and original look at the phenomenon of "cult branding" -- how compan...

The Culting of Brands

Asia's Star Brands

ISBN：9780470821565

ASIA'S STAR BRANDS Asian brands have come of age, and no longer can be seen as "...

Asia s Star Brands

Be Brands

ISBN：9780731404551

What do companies believe in these days? Where are the business heroes we can follow? How can the n...

Be Brands

The Business of Brands商标业务

ISBN：9780470862599

Brands can create value across the full spectrum of business activities – from human resources to p...

The Business of Brands 商标业务

Building Brands & Believers

ISBN：9780470820674

Building Brands & Believers--How to connect with Consumers using Archetypes "Kent Wertime su...

Building Brands Believers

The Origin of Brands

ISBN：9780060570156

What Charles Darwin did for biology, Al and Laura Ries do for branding. In...

The Origin of Brands

Brands

ISBN：9780415347167

Drawing on rich empirical material, this revealing book builds up a critical theory, arguing that b...

Brands

How to Use Advertising to Build Strong Brands

ISBN：9780761912439

“John Philip Jones belongs to an elite group of intellectual adventurers searching for true meaning...

How to Use Advertising to Build Strong Brands

Communities Dominate Brands

ISBN：9780954432737

Communities Dominate Brands: Business and marketing challenges for the 21st century is a book about...

Communities Dominate Brands

Cattle Brands

ISBN：9780970998774

Cattleman Leonard Stiles, during his career with the legendary King Ranch and as a field inspector ...

Cattle Brands

Brands and Gaming

ISBN：9781403998972

The computer gaming industry is bigger than the film and music industries and is growing faster tha...

Brands and Gaming

Global Brands

ISBN：9780521833974

In a world focused on science and new technology, brands help to explain why several of the world's...

Global Brands

Law of Trademarks, Brands and Domain Names in China

ISBN：9780700716401

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Law of Trademarks Brands and Domain Names in China

America's Greatest Brands

ISBN：9780970686022

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America s Greatest Brands

Dr Knowledge Presents: Strange & Fascinating Facts About Famous Brands

ISBN：9781579123567

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Dr Knowledge Presents Strange Fascinating Facts About Famous Brands

The Canon of Maverick Brands

ISBN：9780786207695

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The Canon of Maverick Brands

America's Greatest Brands, Volume V

ISBN：9780970686046

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America s Greatest Brands Volume V

CHALLENGING THE BIG BRANDS

ISBN：9781592530939

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CHALLENGING THE BIG BRANDS

Creating Passion Brands

ISBN：9780749447625

Faced with crowded markets, flat growth and growing consumer cynicism, brand marketers are looking ...

Creating Passion Brands

Creating Powerful Brands, Third Edition

ISBN：9780750659802

This is the third edition of one of world's most respected and successful books on branding. Writte...

Creating Powerful Brands Third Edition

Corporate Cultures and Global Brands

ISBN：9789812388568

This interesting book covers the development of 18 prominent European, American and Asian companies...

Corporate Cultures and Global Brands

Brands

ISBN：9780471497424

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Brands

The New Global Brands

ISBN：9780324320237

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The New Global Brands

Companies And Their Brands

ISBN：9780787689643

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Companies And Their Brands

Brands And Their Companies

ISBN：9780787689544

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Brands And Their Companies

Living Brands

ISBN：9780071466141

A marketing master reveals how to create brands that tap into customers' lifestyles In an era of 24...

Living Brands

Killer Brands

ISBN：9781598691238

In today's saturated marketplace, consumers are inundated with too many choices. Only the strongest...

Killer Brands

Power Brands

ISBN：9783527502820

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Power Brands

Building Brands Directly

ISBN：9780814766187

Consumer brand manufacturers face growing challenges from fragmenting markets, escalating media cos...

Building Brands Directly

Strategy and Management of Industrial Brands

ISBN：9780792379706

Strategy and Management of Industrial Brands is the first book devoted to business-to-business prod...

Strategy and Management of Industrial Brands

The Origin of Brands

ISBN：9780060570149

What Charles Darwin did for biology, Al and Laura Ries do for branding. In their exciting new book...

The Origin of Brands

Companies and Their Brands

ISBN：9780787689612

...

Companies and Their Brands

Creating Passion Brands

ISBN：9780749443702

"Intelligently written and elegantly argued, it gives vivid examples of a whole new way of looking ...

Creating Passion Brands

Brands & Desires

ISBN：9783775791588

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Brands Desires

The Future of Brands

ISBN：9780814737668

In a world of increasing information overload, brands offer us the means to both simplify and enric...

The Future of Brands

Brands

ISBN：9780415279987

Brands are all around us, part of the fabric of our everyday lives. Marcel Danesi's introduction p...

Brands

ISBN：9780415347150

Drawing on rich empirical material, this revealing book builds up a critical theory, arguing that b...

Brands

ISBN：9780415251822

Brands are everywhere: in the air, on the high-street, in the kitchen, on television and, maybe eve...

Brands

The Rise of Brands

ISBN：9781845203832

Brands and logos are all around us, from the clothes we wear and the objects we buy, to the adverti...

The Rise of Brands

ISBN：9781845203849

Brands and logos are all around us, from the clothes we wear and the objects we buy, to the adverti...

The Rise of Brands

Brands Hatch

ISBN：9781844253340

The Brands Hatch circuit in Kent is a motorsport mecca, and was once the busiest motorsport venue i...

Brands Hatch