Turn Your Customers Into Your Sales Force: The Art of Winning Repeat and Referral Customers

ISBN: 9780134351650

定价: 42.00

内容简介

C~iA??? R ONE???
Positioning Yourself
for Success
WHEN i SPEAK (If highly successful people??? I m not referring
to people who inherited their wealth or people whose lot-
tery ticket happened to hit. Rather??? I m talking about peo-
ple like you and me who are responsible for their own
success--however each of us chooses to define success. In
doing the research for this book??? whenever I talked to
others about highly successful people??? the comment I heard
most oftcn was something like??? \"Wow! That person really
has what it takes.\"
In almost all cases??? the characteristics that seemed to
separate these highly successful people from the masses
was a magical quality called \"it.\" Everyone was quick to
point out that highly successful people possessed this qual-
ity??? but no one could explain to me what \"it\" was.
As I pressed for specifics??? I found the answers fell into
three categories. The first category was that these highly
successful people have an amazing ability to draw other
people t~~ them--a magnetic personality??? if you will. In