When Customers Think We Don''t Care
ISBN: 9780074709306
作者: Richard W Buchanan
出版社: McGraw-Hill Book Company Australia
出版年: 2001-11-01
页数: 256
定价: 165.8
内容简介
Not since the 'Four Ps' of E.J McCarthy have we seen such a breakthrough in marketing and customer service.
Whether you're in business, a not-for-profit organisation or a government department, Richa